CASE STUDY
AI Appointment Setting
September 2022 - Present
Education & Childcare
The Lifelong Learning Centre faced a critical operational bottleneck that threatened both their growth and reputation. With a surge in inquiries from successful Facebook advertising campaigns, their daycare coordinator was overwhelmed by the volume of leads requiring immediate attention.
Response times stretched from minutes to hours—sometimes days—resulting in frustrated parents and lost enrollment opportunities. Each delayed response meant wasted advertising spend and damaged trust with prospective families seeking quality childcare.
The facility needed a solution that could maintain their personal touch while scaling to meet demand, ensuring no family was left waiting for the attention they deserved.
Discovery Dot developed an AI-powered appointment setting agent specifically tailored for the education sector. This intelligent system seamlessly integrated with the centre's existing lead generation infrastructure to create an immediate, personalized response system.
Our AI agent engages with new leads within 2 minutes of form submission—24/7—conducting natural conversations that qualify families based on the centre's specific criteria. The system intelligently schedules facility tours, answers common questions, and maintains the warm, welcoming tone parents expect from a childcare provider.
The solution operates autonomously while providing the coordinator with detailed insights and seamless handoffs for families ready to enroll, transforming a manual bottleneck into an automated advantage.
Reduction in Time-to-First Contact
From hours to under 2 minutes average response time
Increase in Tour Schedules
More qualified families visiting the facility
Increase in Registrations
Direct impact on enrollment and revenue
The Lifelong Learning Centre's transformation demonstrates the power of AI when applied thoughtfully to human-centric industries. By automating the initial engagement process, we didn't replace the personal touch—we enhanced it, giving staff more time to focus on what matters most: providing exceptional care and education.
This implementation proves that AI can successfully bridge the gap between digital marketing effectiveness and operational capacity, turning potential bottlenecks into competitive advantages while maintaining the quality of service families expect.